Tivo Really Is Big Brother
During the past few months, you may have noticed my rantings about how the random sampling system Nielsen Media uses to gauge TV viewership is wrong, evil, and antiquated.
Turns out, Tivo and I are on the same page. Tivo announced today that they will begin providing local viewership ratings this summer. This is one step toward a ratings system that counts actual viewers, how many times they repeat an episode, and whether they watch the commercials.
Read more about it on EW’s Pop Watch.
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Uncategorized | Jennifer Roland | 
April 20, 2009 9:00 am
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By Rob, April 20, 2009 @ 10:20 am
I think it’s creepy. My Tivo is set to Private.
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By Gina, April 20, 2009 @ 1:47 pm
Hey, if they have to collect a little data that keeps my favorite shows on the air, I’m all for it. I want all viewers to be counted.
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