The Kids Still Watch Live TV
Nielsen did a study that proved that they really don’t know what they are talking about. 18-34 year olds watched a lot more live TV than the brains at Nielsen thought, and 35+ use digital media a lot more. I could have told them that.
The good news for TV viewers is that networks can prove that their ads are still valuable, so we can continue to see ad-supported television.
Read more about it in Ad Age.
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Uncategorized | Jennifer C. Rodland | 
March 27, 2009 11:15 am
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By live tv, April 7, 2009 @ 6:40 am
wow.. it’s a great post, i was looking for this, thank you for the information
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